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Lloyds changes course with new ‘forwards looking’ digital revamp

Lloyds changes course with new ‘forwards looking’ digital revamp

But what are they going to do with all those horses? Lloyds has revealed a revamp at the hands of new group CMO Suresh Balaji (from Standard Chartered and HSBC) and, in the TV, not a nag in sight. Rather, to show that Lloyds’ new banking app has ‘The power to do it all’ we

How to not get your social media hacked

How to not get your social media hacked

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TikTok Debuts AI-Powered Smart+ Performance Tools

TikTok Debuts AI-Powered Smart+ Performance Tools

TikTok kicked off Advertising Week in New York with a flurry of announcements covering artificial intelligence-powered automated performance tools, enhanced measurement capabilities, and new privacy technologies for advertisers. “TikTok is building for the future,” global head of monetization product solutions and operations David Kaufman said in a statement. “We have been listening, learning, and innovating

15 Best Free Database Software for Data Management in 2024

15 Best Free Database Software for Data Management in 2024

Whether you’re a marketer or software developer, you’ve probably heard of “database”.

End Of Year Links: 2019

End Of Year Links: 2019

I’m just so tired. Probably of politics. So this last post of the year is going to be snooze-worthy. There’s no energy left. Most popular post of the year: Goings On About Town… Ranking The Best Five Toilet Papers For Seniors My favorite post of the year: Reefer Madness Redux… Along with my more-significant-than-I-am other,

Can PR man James Lyons get Starmer’s government back on track?

Can PR man James Lyons get Starmer’s government back on track?

Sir Keir Starmer’s UK government has been advised by all and sundry to “get a grip” after just 100 (pretty accident-prone) days in office and now initial get-a-gripper Sue Gray has abruptly departed to be replaced, in part at least, by James Lyons, recently at TikTok. Which doesn’t sound terribly convincing either. But Lyons, a

Tony Strong obituary | Film industry

Tony Strong obituary | Film industry

My father, Tony Strong, who has died aged 102, was a talented artist working in the theatre, television and film industries. He started his career in Covent Garden, London, working for the Royal Opera House with Oliver Messel, and the Theatre Royal, and remained there until the early 1960s when he took a job as

Chelmsford and New Malden: our star locations

Chelmsford and New Malden: our star locations

So, your business is ready to explore a different yet traditional advertising avenue: vinyl billboards. Or perhaps you’ve dabbled in billboards before and are eager to repeat the experience.  You may already have an idea of the messaging and design, maybe something that fits in with the seasonal holidays, however, the main thing to consider

The result of Apple’s new privacy policy? More money for Apple.

The result of Apple’s new privacy policy? More money for Apple.

Apple wants to be the privacy Big Tech company. But it won’t say no to some extra cash as a result. Earlier in 2021, Apple instituted a new App Store policy that limited apps’ ability to track user behavior without getting express permission first, which has made targeted advertising more difficult. The result may very

Brands Latch Onto Halloween for Creepy Campaigns

Brands Latch Onto Halloween for Creepy Campaigns

It wouldn’t be a proper Halloween without a nightmare-inducing clown, and Six Flags obliges with just such a creature that terrorizes young housemates and then backseat drives them to a theme park outing. The 5-minute film, a narrative first for the brand from creative agency TMA, leans heavily into the horror genre, adding a tension-busting,

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